donderdag 24 maart 2011

Italian Vogue loves Blythe

A friend of mine his daughter has just made a great photoshoot with her Bratz dolls. "It's not just a photo shoot, it's for a Tommy Hilfiger commercial" ... she told her father very seriously ;). So it was quite funny when I saw this photo shoot by Italian Vogue, I think I'm gonna call Luna (that's her name) and tell her she can apply for a job at Vogue. 

It's about vintage dolls, particularly the Blythe dolls, and how they are scary creatures, a combination of gaze and died and extreme rigidity that we learned to fear, the type of The killer doll Chucky or those disturbing, vaguely threatening pupattole from Grandma's collection, which seemed to come alive when attempting to take a NAP during Christmas visits.

The eyes may have been the cause of the failure of Blythe, withdrawn from the market in 1972, just a year away from its first release in stores. Blythe's eyes have four different colors and interchangeable and can be moved to the right or left by pulling a cord, a detail that should be quite sinister result for girls in the 1970s and is now part of its charm for adult collectors. The doll was originally produced by Kenner, had fallen into obscurity until the end of 2000, when he made his triumphant return to the land of oddities that is Asia, thanks to a (yet disturbing) advertising for the Park. Since then, Blythe has built a cult in constant growth.

But now Blythe has made it's come back. The renewed version of the doll is the embodiment of the concept of cuteness: his famous eyes are enhanced by a series of outfits and haircuts that make each Blythe a marvel (and an object that it is best to keep away from people and under 12 yearsthat might really want to play). Several designers have already created outfits for the tiny doyenne of fashion: among others, the most recent is McQ, which chose the slim, stylish Blythe as testimonial of his collection for Target.

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